For the air in your car.
SmogGo AirNeutral Technology is designed to address airborne particles such as smoke and dust.
SMOGGO NOVUS · CAR AIR PURIFIER & IONIZER
Own the air
you drive in.
A compact car air purifier and ionizer for fresher journeys—without filters, refills or artificial fragrance.
MEET SMOGGO NOVUS · PRODUCT INTRODUCTION
A LITTLE MORE ROOM TO BREATHE
The air inside your car
matters, too.
Traffic, food and everyday journeys can leave the cabin feeling less than fresh. SmogGo Novus brings a simple, fragrance-free approach to the air in your car—without replacement filters or refills.
Get to know Novus →REAL SCIENCE. NO ADDED SCENT.
Freshness without
the fragrance.
Car fragrances add a scent to the cabin. SmogGo takes a different approach, using negative-ion technology without perfume or refills.
A different approach.
Designed to address odours without covering the cabin in added fragrance.
No recurring refills.
No replacement filters, no fragrance refills and no fan noise.
MEET SMOGGO NOVUS
Thoughtfully small.
Made for the drive.
Plug Novus into an open 12V socket and its blue light signals that it is powered. No cables, no fan, no refills—just a simple addition to your car.
Discover Novus →SEE NOVUS IN ACTION
The smoke
demonstration.
A closer look at Novus in a glass-container demonstration. Results in a vehicle may differ.
SMOGGO AIRNEUTRAL TECHNOLOGY
Inspired by nature.
Designed for the road.
Inspired by nature, SmogGo AirNeutral Technology uses negative-ion technology in a compact device designed for your car. Explore the science, the measurements and the thinking behind it.
Explore the Technology →THE IDEA
Freshness without
added fragrance.
THE AIR YOU BREATHE
Facts you didn’t know
about your car.
We think about the engine, the exterior and the seats. But inside your car is another world you cannot see—the air you share on every drive.
A CABIN FULL OF AIR
3,000–4,000
litres of air.
A car cabin can contain roughly 3,000–4,000 litres of air, depending on the vehicle and how its interior volume is measured. It’s a small, shared space that deserves as much thought as the rest of your car.
AN INVISIBLE MIX
More than
just air.
Traffic exhaust, fine dust and pollen can enter the cabin. Materials such as plastics and upholstery can also release volatile organic compounds, or VOCs. What is present changes with the car, its surroundings and your journey.
INSIDE VS OUTSIDE
Outside air isn’t
the whole story.
Some pollutants can build up inside a car and reach higher concentrations than outdoors. There is no single multiplier for every journey: the pollutant, traffic, ventilation and sources inside the vehicle all affect the comparison.
ODOURS YOU CAN’T SEE
A smell has
a source.
Odours come from substances in the air, including gases released by smoke, food, damp materials and other sources. Not all odours are particles, and not every pollutant has a smell. Finding the source is the first step toward a fresher cabin.
Get to know the space you drive in. Explore the technology behind SmogGo’s fragrance-free approach.
Explore the Technology →DID YOU KNOW?
There’s more to
your car’s air.
A few everyday facts worth knowing about the space you drive in.
If you can smell it,
you’re breathing it.
A scented car freshener releases fragrance into the cabin. Adding a pleasant scent can mask another smell, but it does not tell you whether the air is clean.
Scent or air treatment? →Some smells stay
after the drive.
Smoke and spills can leave odours in seats, carpets and other surfaces. A fresher cabin starts with removing the source and cleaning the places that hold the smell.
Why smells linger →Your air settings
make a difference.
Your ventilation settings affect how air moves through the car. Keep vents maintained, follow your vehicle’s guidance and consider the air outside when choosing your settings.
Get to know your air →SMOGGO NOVUS
Own the air
you drive in.
A simpler way to bring freshness to your everyday drive.
Buy on Amazon ↗Explore Novus →Price and availability are shown on Amazon.